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At wisdom we are committed to improving you and your families oral health. Discover more about what you can do to keep Healthy Teeth. For Life.

Wisdom Step by Step

En & Cav Def Mld Mnt 0-3 TP SRP Wisdom Step by Step Cavity and Enamel defence 0-3 toothpaste has been developed to work in three ways to clean and protect first teeth.

Using the correct levels of uoride for children up to 3 years Step by Step paste is designed to:

  • Help protect against cavities and tooth decay
  • Help strengthen and remineralise tooth ename
  • Help maintain healthy gums

Wisdom Daily Gum Health Toothpaste 75ml

If you are experiencing bleeding gums when you brush this can be a sign that you may have gum problems. Bleeding or inamed gums could be the first sign of gum disease and can be caused by the build up of plaque bacteria along the gum line. Wisdom Daily Gum Health fluoride toothpaste has a unique patented plaque shield technology* developed to help prevent gum problems. The chlorhexidine formulation helps to prevent plaque build up along the gum line whilst the gum strengthening ingredients help to tighten and rejuvenate delicate gum tissue.

Wisdom Smokers TP 50ML

Wisdom Smokers toothpaste has been specially formulated for Smokers. Its Anti-Stain Whitening formula helps prevent and remove stubborn stains to restore natural whiteness, whilst the extra fresh mint flavour freshens breath for fresh breath confidence. Use with the Smokers brush and mouthwash to keep your teeth naturally white.

Wisdom Daily Enamel Repair Toothpaste

Wisdom Regular Fresh toothbrush is a total mouth cleaning brush with multi-layer filaments and a built-in tongue cleaner at the back of the head

NEW Wisdom Daily Enamel Repair toothpaste actively rebuilds your enamel to provide long term protection against sensitive teeth.

The specially developed formulation contains Enamel Fusion Technology which helps to repair weakened and damaged enamel.

Its advanced formula includes the same minerals found within the enamel itself which fuse to the surface of your teeth, repairing the enamel over time in order to help prevent sensitivity.

Wisdom Sensitive Expert Express Relief Toothpaste

Wisdom Express Relief Sensitive toothpaste helps to repair weakened and damaged enamel to help prevent sensitivity. The advanced formulation uses the same minerals found within the tooth itself to help remineralise tooth enamel. The formula works quickly to effectively block the exposed channels to help prevent sensitivity, whilst a desensitizing ingredient sooths nerve endings to provide quick relief as well as long term sensitivity protection*

Wisdom Step-by-Step 0-2

Wisdom Step by Step 0-2-Super Soft toothbrush help establish good brushing habits and is specifically designed to clean first teeth.

The ergonomic easy grip handle design allows adults maximum brushing control whilst the extra small head gives easy access for cleaning small mouths. The flaments are supersoft to give gentle cleaning and to help massage teething gums.

The short neck design also ensures safe brushing as it prevents the brush from going too far into your babies mouth.

Wisdom Step by Step 3-5

Wisdom Step by Step 3-5 years is specially designed to clean milk teeth.

It features a compact head with raised tip to easily clean around milk teeth and gum bumpers to help protect delicate gum tissue whilst brushing.

The ergonomic handle design provides a good grip for adults, and for children learning to brush. It also comes with a built in hygienic stand for storage when not in use.

Wisdom Step by Step 6+ Toothbrush (Kids)

Step by Step 6+ years is specially designed to clean the mix of milk and permanent teeth.

With soft, interdental flaments to help clean all of the surface of the teeth and gums and gum bumpers to help protect delicate gum tissue it is the perfect brush to start to allow children to brush their own teeth.

Wisdom Step by Step Bright Star

Wisdom Step by Step Bright Star helps to establish good brushing habits amongst children. The flashing 1 minute timer encourages brushing for the correct amount of time* whilst the soft, multi-level flaments help to clean all surfaces on the teeth and gums. It also comes with a built in hygienic sucker stand for storage when not in use.

Wisdom Regular Fresh toothbrushes

A total mouth cleaning brush. Multi-level flaments for thorough cleaning and a tongue cleaner built in to the back of the head to remove bacteria and help keep breath fresh

Key features

  • Multi-level flaments for thorough cleaning of teeth and gums
  • Rubber tongue cleaner to remove bacteria for clean and fresh breath
  • Long reach tip to reach back teeth
  • Easy grip handle for better brushing control
  • Plaque removal
  • Helps maintain healthy gums

Wisdom Regular Fresh Medium toothbrushes

A total mouth cleaning brush. Multi-level flaments for thorough cleaning and a tongue cleaner built in to the back of the head to remove bacteria and help keep breath fresh

Key features

  • Multi-level flaments for thorough cleaning of
    teeth and gums
  • Rubber tongue cleaner to remove bacteria for
    clean and fresh breath
  • Long reach tip to reach back teeth
  • Easy grip handle for better brushing control
  • Plaque removal
  • Helps maintain healthy gums

Wisdom Regular Plus

A total mouth cleaning brush. Multi-level flaments for thorough cleaning and a tongue cleaner built in to the back of the head to remove bacteria and help keep breath fresh

Key features

  • Multi-level flaments for thorough cleaning of teeth and gums
  • Rubber tongue cleaner to remove bacteria for clean and fresh breath
  • Long reach tip to reach back teeth
  • Easy grip handle for better brushing control

Wisdom Dual Texture

Dentists and Oral Hygienists recommend that you change your brush every 3 months. Visit your dentists every 6 months. For best results, brush your teeth thoroughly at least twice a day.

  • Dual texture
  • Slim neck to reach back teeth

Wisdom Smokers Toothbrush

Dentists and oral Hygenists recommend that you change your brush every 3 months. Visit your dentist every 6 months.

For best results, brush your teeth thoroughy at least twice a day, and use with the Smokers toothpaste and mouthwash to keep your teeth naturally white.

  • Extra hard flaments for effective stain removal
  • Easy grip handle for maximum control

Wisdom Ultraflex Toothbrush

B1G1F Twin Angled neck to reach all mouth areas whilst protecting gums. Multi-level flaments to clean all surfaces of teeth and gums. Non-slip grip for better brushing control and comfort. Wisdom Ultraflex is designed to reduce excess pressure to reduce the risk of gum trauma. The multi-level flament design ensures all surfaces of teeth and gums are thoroughly clean, whilst the non-slip handle enables fnger tip brushing control.

Wisdom Xtra Clean Toothbrushes

Wisdom Xtra Clean-Firm Designed with angled flaments and a long reach handle to ensure effective cleaning of hard to reach areas. Use with Wisdom Xtra Clean paste for a great all round clean.

Key features

  • Angled flaments to reach and clean further between teeth for healthy teeth and gums.
  • Angled cleaning tip to help reach back teeth
  • Ergonomic handle design for maximum comfort and control
  • Helps maintain healthy gums
  • Cleans between teeth
  • Plaque removal

Wisdom Advanced Interdental

A toothbrush that has been designed to offer advanced in between cleaning with effective stain removal to help give you that whiter smile.

Key features

  • Firm end rounded flaments for a thorough clean
  • Large head with angled flaments to help clean in between
  • Effective tongue cleaner to remove bacteria for fresher breath
  • Ergonomically designed handle for ultimate brushing control
  • Wisdom Enamel Protect

    • Small Head Specially designed for sensitive teeth
    • Gentle on gums
    • Small head to make reaching the back of the mouth easier
    • Helps prevent over-brushing
    • Helps prevent gum disease

    Wisdom UV PRO Whitening Expert

    Single Part of the Wisdom UV Pro Whitening Expert oral care range.

    A toothbrush with an expert whitening design which offers 70% better stain removal to help give you a whiter smile. For best results, use with the UV Pro Whitening Expert Shine toothpaste and UV Pro Whitening Expert mouthwash to help keep your teeth whiter.

    Wisdom Gum Health Toothbrush

    • Compact Head
    • Effective cleaning, hard on plaque whilst being gentle on gums
    • Promotes everyday GUM HEALTH
    • Helps prevent gum disease
    • Helps prevent over brushing
    • Hard on plaque
    • Gentle on gums

    Wisdom Dental Floss 100m

    Wisdom Dental Floss cleans the hard-to-reach areas between the teeth and along the gum line where plaque and food debris can build up.

    Contains uoride to help prevent decay, mint to leave your mouth feeling clean and fresh and a wax coating for a smooth easy clean.

    Use morning and night when brushing to help keep your teeth and gums healthy, to protect against gum disease and tooth decay and to keep your breath fresh. Dentists recommend that ossing should be used as part of your daily dental care regime

    Wisdom Proflex Interdental Brush Orange 0.45

    Wisdom Interdental Brushes are designed to clean larger spaces between the teeth and around bridgework and orthodontic appliances.

    Use regularly to help keep your teeth and gums healthy, to protect against gum disease and tooth decay and to keep your breath fresh

    Wisdom Proflex Interdental Brush Blue 0.60mm

    Wisdom Interdental Brushes are designed to clean larger spaces between the teeth and around bridgework and orthodontic appliances.

    Use regularly to help keep your teeth and gums healthy, to protect against gum disease and tooth decay and to keep your breath fresh

    Wisdom Fresh Effect Tongue Cleaner

    Wisdom Fresh Effect Tongue Cleaner effectively removes odour causing particles and bacterial plaque to help prevent bad breath. Unlike other cleaners it also features built-in mint fragranced, anti-bacterial protection to inhibit the growth of bacteria on the surface of the cleaner, keeping it hygienically clean and fresh when not in use.

    Plackers Micro Mint® Flossers

    Easily remove food particles between teeth with Plackers Micro Mint® Flossers. With a cool mint flavor, these dental flossers give you an immediate fresh feeling while keeping your smile clean and bright.

    • Mint flavor flossers for a fresh, clean feel
    • Made with Super TufFloss® that doesn’t stretch, shred or snap
    • Protected pick that folds away for use.

    Plackers Micro Mint flossers travel case

    Never be caught without Plackers flossers on hand! The Micro Mint travel case is ideal for keeping your smile clean on-the-go. The case is refillable and can accommodate other Plackers flossers.

    • Compact and convenient
    • Comes with 12 durable flossers
    • Easily fits in a purse, briefcase, desk drawer or in your car!

    Plackers Gentleslide® Flossers

    Flossing between tight teeth is no problem with Plackers Gentleslide® Flossers. This thin, gentle, dental floss slides smoothly between tight teeth and cleans sensitive gums with a gentle touch for those who need it.

    • Super resistant thin dental floss that’s engineered not to stretch or break
    • High performance patented design makes it easy and comfortable to gently floss
    • Pick gently removes trapped food and gunk
    • Mint flavor for a fresh feel
    • Ideal floss for tight teeth and sensitive gums

    Plackers Twin-Line® Flossers

    Plackers Twin-Line® Flossers are truly innovative with their exclusive design that features two parallel lines of Super TufFloss®. These twin line dental flossers effectively dislodge plaque and food, while also working as a whitening floss for brighter, whiter teeth and healthier gums.

    • Made with high performance floss that won’t break
    • Two lines of floss offer double the cleaning power
    • Use daily for a whiter smile*

    Plackers® Kids Flossers

    Plackers® Kids Flossers are specially designed to promote healthy habits from an early age – which is not always an easy task. These flossers for kids feature a dual grip handle and angled head that provide easy use for kids of all ages. Each Plackers Kids Flosser contains fluoride to promote healthy teeth.

    • Reduces tooth decay and promotes healthier gums for children
    • Provides fluoride and is not manufactured with BPA materials
    • Fruit Smoothie Swirl flavor and colored ossers that make flossing fun for kids